{"id":9438,"date":"2026-09-30T15:34:00","date_gmt":"2026-09-30T13:34:00","guid":{"rendered":"https:\/\/www.mews-partners.com\/?p=9438"},"modified":"2026-10-06T15:21:05","modified_gmt":"2026-10-06T13:21:05","slug":"infographie-de-la-conception-au-post-usage-penser-des-produits-resilients-by-design","status":"publish","type":"post","link":"https:\/\/www.mews-partners.com\/fr\/insights\/infographie-de-la-conception-au-post-usage-penser-des-produits-resilients-by-design\/","title":{"rendered":"[INFOGRAPHIE] De la conception au post-usage, penser des produits r\u00e9silients \u00ab by design \u00bb\u00a0"},"content":{"rendered":"\t\t
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Diversification des fournisseurs, relocalisation, migration des donn\u00e9es\u2026 A l\u2019heure o\u00f9 la multiplication des crises est le nouveau \u00ab <\/span>daily<\/span> business \u00bb, les industriels multiplient les actions pour pr\u00e9server leur activit\u00e9. Si ces mesures sont bienvenues \u00e0 court terme, elles laissent subsister des fragilit\u00e9s inscrites dans les produits eux-m\u00eames : composants difficiles \u00e0 remplacer, mati\u00e8res sous tension, architectures rigides, ou encore d\u00e9pendances num\u00e9riques.<\/span><\/span>\u00a0<\/span><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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La r\u00e9silience comme objectif en conception <\/h2>\n\t\t\n<\/div>\n
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La capacit\u00e9 \u00e0 fabriquer, distribuer, r\u00e9parer voire valoriser les produits d\u00e8s lors qu\u2019on s\u2019\u00e9carte des conditions pr\u00e9vues est, pour l\u2019essentiel, conditionn\u00e9e par des d\u00e9cisions prises lors du d\u00e9veloppement. Illustrant, a posteriori, leur port\u00e9e strat\u00e9gique.<\/span>\u00a0<\/span><\/p>

Devenir plus tol\u00e9rant aux al\u00e9as et \u00e0 la disruption repose alors sur des choix techniques, industriels et \u00e9conomiques qui se prennent parfois tr\u00e8s t\u00f4t. Apr\u00e8s le lancement, les marges de man\u0153uvre se r\u00e9duisent : modifier un composant, qualifier un nouveau fournisseur ou revoir un proc\u00e9d\u00e9 industriel peut n\u00e9cessiter plusieurs mois et mobiliser des ressources importantes.<\/span>\u00a0<\/span><\/p>

La r\u00e9flexion doit donc commencer d\u00e8s la d\u00e9finition du besoin, des usages et de l\u2019architecture du produit.\u00a0<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tD\u00e9couvrez notre infographie <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Recenser les d\u00e9pendances  <\/h2>\n\t\t\n<\/div>\n
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Acqu\u00e9rir une vue d\u2019ensemble implique de s\u2019int\u00e9resser de fa\u00e7on syst\u00e9matique \u00e0 tout le cycle de vie : l\u2019industrialisation, les achats, la fabrication, la distribution et l\u2019utilisation, et d\u00e9sormais la r\u00e9paration, le r\u00e9emploi, le recyclage. Une mati\u00e8re, un composant, un fournisseur, une technologie, un site de production sont autant de d\u00e9pendances possibles, de m\u00eame une infrastructure num\u00e9rique, des serveurs, des API, des logiciels, l\u2019acc\u00e8s \u00e0 des donn\u00e9es participent directement au fonctionnement du produit et \u00e0 la continuit\u00e9 du service rendu.<\/span>\u00a0<\/span><\/p>

Certaines de ces d\u00e9pendances sont imm\u00e9diatement visibles, tandis que d\u2019autres attendent parfois qu\u2019une d\u00e9faillance les r\u00e9v\u00e8le.<\/span>\u00a0<\/span><\/p>

Remonter les flux mat\u00e9riels de la distribution aux usines, aux fournisseurs et jusqu\u2019aux mati\u00e8res premi\u00e8res, mais aussi le flux des donn\u00e9es au travers des outils, permet de rep\u00e9rer et de qualifier les points \u00e0 risque. Y rem\u00e9dier ou trouver une voie de repli peut signifier qualifier plusieurs sources, rechercher des composants substituables, \u00e9tudier des proc\u00e9d\u00e9s alternatifs ou revoir certains choix technologiques. Ces mesures se font parfois au prix de co\u00fbts d\u2019\u00e9tude, d\u2019essai, d\u2019outillage, ou encore de stock, dont la pertinence s\u2019appr\u00e9cie \u00e0 hauteur des cons\u00e9quences ainsi \u00e9vit\u00e9es.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t

M\u00e9nager plusieurs options industrielles <\/h2>\n\t\t\t\t
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Le choix d\u2019un lieu de fabrication engage la capacit\u00e9 de l\u2019entreprise \u00e0 absorber les al\u00e9as r\u00e9gionaux, \u00e9nerg\u00e9tiques, r\u00e9glementaires ou logistiques.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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La souplesse offerte par un produit r\u00e9alisable avec plusieurs proc\u00e9d\u00e9s, ou sur plusieurs sites r\u00e9sulte de compromis trouv\u00e9s en phase de conception produit x process.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n

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De m\u00eame, un couple produit-emballage adapt\u00e9 \u00e0 plusieurs modes de transport peut faciliter si n\u00e9cessaire l\u2019adaptation des sch\u00e9mas logistiques.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Concevoir pour des usages \u00e9volutifs <\/h2>\n\t\t\n<\/div>\n
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Les besoins des clients \u00e9voluent parfois plus vite que les cycles de d\u00e9veloppement. Un produit peut devenir obsol\u00e8te avant d\u2019avoir atteint sa dur\u00e9e de vie th\u00e9orique.<\/span>\u00a0<\/span><\/p>

La modularit\u00e9, l\u2019\u00e9volutivit\u00e9 et la possibilit\u00e9 d\u2019adapter certaines fonctions permettent de prolonger cette dur\u00e9e. Elles facilitent la mise \u00e0 niveau, le remplacement cibl\u00e9 d\u2019un composant ou l\u2019orientation vers un nouvel usage.<\/span>\u00a0<\/span><\/p>

Ces choix engagent fortement l\u2019architecture du produit et la variabilit\u00e9 permise, et impliquent de comprendre l\u2019utilisation r\u00e9elle du produit. Les donn\u00e9es d\u2019usage, les retours clients et l\u2019observation des pratiques permettent d\u2019identifier les \u00e9volutions \u00e0 anticiper et les fonctions \u00e0 pr\u00e9server. Mais l\u2019acc\u00e8s aux pi\u00e8ces d\u00e9tach\u00e9es, la facilit\u00e9 de diagnostic et de d\u00e9montage s\u00e9lectif influencent aussi directement la dur\u00e9e de service effective, ce qui doit nourrir de nouveaux compromis en conception et ouvre la porte \u00e0 des r\u00e9flexions pouvant d\u00e9passer la seule vente du produit.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Pr\u00e9server la valeur, bien apr\u00e8s la premi\u00e8re utilisation <\/h2>\n\t\t\n<\/div>\n
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Un produit con\u00e7u pour \u00eatre entretenu, r\u00e9par\u00e9, reconditionn\u00e9, r\u00e9employ\u00e9 ou recycl\u00e9 conserve sa valeur plus longtemps, amortissant ainsi les ressources, l\u2019\u00e9nergie et les co\u00fbts mobilis\u00e9s pour le produire. Ces possibilit\u00e9s reposent sur des choix de conception assum\u00e9s : s\u00e9parabilit\u00e9 des \u00e9l\u00e9ments et des mati\u00e8res, tra\u00e7abilit\u00e9 des composants, acc\u00e8s aux pi\u00e8ces, d\u00e9montage facilit\u00e9 et organisation des flux de retour.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Dans certains cas, il est m\u00eame envisageable de prolonger encore la valeur au-del\u00e0 d\u2019un seul cycle d\u2019utilisation, en anticipant l\u2019usage suivant.<\/span><\/p>

Des boucles circulaires peuvent ainsi s\u2019organiser et s\u00e9curiser l\u2019approvisionnement en mati\u00e8res, tout en r\u00e9duisant les besoins de ressource neuve.\u00a0\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n

\n \t\t\t\"recycling\"\/\t\t\n<\/div>\n\n<\/div>\n
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Parall\u00e8lement, de nouvelles activit\u00e9s autour du diagnostic, de la maintenance, de la seconde main ou du reconditionnement peuvent compenser la diminution du chiffre d\u2019affaires li\u00e9s \u00e0 la vente de produits neufs. L\u2019aboutissement de cette logique \u00e9tant l\u2019\u00e9conomie de la fonctionnalit\u00e9 qui axe la cr\u00e9ation de valeur sur la mon\u00e9tisation non plus de la possession, mais de l\u2019usage. Elle prolonge la relation avec le client et permet de d\u00e9velopper des services autour de l\u2019entretien, de la remise en \u00e9tat et de l\u2019\u00e9volution du produit, tout en incitant \u00e0 faire durer plut\u00f4t qu\u2019\u00e0 remplacer.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Cr\u00e9er le cadre pour une conception favorisant la r\u00e9silience <\/h2>\n\t\t\n<\/div>\n
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Il n\u2019est bien s\u00fbr pas toujours possible de renverser la table. Pour un produit existant, les actions les plus adapt\u00e9es seront des remises en causes limit\u00e9es du design, le d\u00e9veloppement d\u2019alternatives aux fournisseurs difficiles \u00e0 remplacer, et plus largement le travail sur les fragilit\u00e9s autour du produit, dans les phases aval, sans le casser.<\/span>\u00a0<\/span><\/p>

Pour un nouveau d\u00e9veloppement, il s\u2019agira d\u2019un travail de fond qui pourra jouer sur l\u2019architecture produit, le choix des mati\u00e8res, les proc\u00e9d\u00e9s industriels voire le mod\u00e8le \u00e9conomique.<\/span>\u00a0<\/span><\/p>

Une telle r\u00e9flexion mobilise n\u00e9cessairement ensemble plusieurs points de vue : R&D, achats, industrialisation, supply chain, num\u00e9rique, maintenance, ainsi que les expertises en termes de d\u00e9veloppement durable, d\u2019\u00e9co conception et de circularit\u00e9.\u00a0<\/span>\u00a0<\/span><\/p>

A condition de r\u00e9interroger ses objectifs et d\u2019y inclure formellement cet enjeu, la phase de conception d\u00e9termine la capacit\u00e9 d\u2019un produit \u00e0 \u00e9voluer, \u00e0 conserver sa valeur et \u00e0 laisser \u00e0 l\u2019entreprise plusieurs options lorsque son environnement change. C\u2019est un levier \u00e0 port\u00e9e strat\u00e9gique dont il faut saisir l\u2019importance.<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tD\u00e9couvrez notre infographie <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Notre expert sur le sujet<\/strong><\/span><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Gilles CYPRES
<\/b>Principal<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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Diversification des fournisseurs, relocalisation, migration des donn\u00e9es\u2026 A l\u2019heure o\u00f9 la multiplication des crises est le nouveau \u00ab daily business \u00bb, les industriels multiplient les actions pour pr\u00e9server leur activit\u00e9. Si ces mesures sont bienvenues \u00e0 court terme, elles laissent subsister des fragilit\u00e9s inscrites dans les produits eux-m\u00eames : composants difficiles \u00e0 remplacer, mati\u00e8res sous […]<\/p>\n","protected":false},"author":3,"featured_media":9468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[114,131],"tags":[],"sector":[],"expertise":[83,103,106],"class_list":["post-9438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-infographie"],"acf":[],"yoast_head":"\n[INFOGRAPHIE] De la conception au post-usage, penser des produits r\u00e9silients \u00ab by design \u00bb\u00a0 - MEWS Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mews-partners.com\/fr\/insights\/infographie-de-la-conception-au-post-usage-penser-des-produits-resilients-by-design\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[INFOGRAPHIE] De la conception au post-usage, penser des produits r\u00e9silients \u00ab by design \u00bb\u00a0 - MEWS Partners\" \/>\n<meta property=\"og:description\" content=\"Diversification des fournisseurs, relocalisation, migration des donn\u00e9es\u2026 A l\u2019heure o\u00f9 la multiplication des crises est le nouveau \u00ab daily business \u00bb, les industriels multiplient les actions pour pr\u00e9server leur activit\u00e9. 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